Video Ideas to Encourage Business Growth in 2022

Real estate pros can boost business with personalized happy b-day videos or ones that congratulate homeowners on the anniversary of their home sale.

TALLAHASSEE, Fla. – There are several types of videos that real estate professionals can shoot to help take their business to the next level.

They can provide homeowners with an unsolicited comparative market analysis via video by recording their screen and explaining how they arrived at the valuation.

Another option for agents is sending happy birthday video texts to members of their sphere of influence. This may be done with a selfie video that is texted to the recipient, or a video message sent via email using BombBomb. It is essential to personalize each birthday wish in a way that makes it stand out from the crowd.

Another way to personalize a video is to send past clients a video congratulating them on the anniversary of the day they purchased their home. At the end of the message, agents can say, “Have a great day, and let me know if I can ever do anything to help you in any way.”

Agents can also shoot a video about a particular school, which can involve providing public information about the number of students, any awards or honors the school may have received, and contact information for the school office.

It can also be worthwhile to invest in high-quality, professional videos of each listing the agent takes.

For absentee owners or out-of-town investors, agents may provide value be taking a selfie video in front of the owner’s home, saying something like, “I was driving by your home and thought about you. Here is a quick pan of the view of the house from the road, and everything seems to look great. I hope you’re doing well, and let me know if I can ever do anything for you.”

Source: Inman (04/01/22) Burgess, Jimmy

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